Dealer Programs

We offer a variety of programs to ensure you have everything you need to be successful.




Consumer Programs

Contact your sales representatives or one of our locations for more details on programs below. The programs can change as often as quarterly, and our team is here to help you with the latest information.

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National Accounts

Zurcher Tire, Inc. offers National Account and Government Sales processing (for qualifying dealers) for the following brands.


Contact one of our qualified sales staff for processing assistance or with any questions.

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Truck Programs

We offer the Yokohama Advantage Program. Highlights of this program include monetary incentives and co-op support. Contact us for participation requirements and additional information.

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Agricultural/Farm Programs

Firestone Certified AG Dealer - Seasonal promotions opportunities, rewards points, and more.

BKT Associate Dealer - A tiered bonus structure with different payouts on different treads that allows you to make more profit on some of the industries most popular tires.

Titan Strong - A volume-based program with payouts on all your Titan/Goodyear purchases with access to Titan Rewards spiff program as well.

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